Se conocieron los finalistas de Glass: The Lion for Change, el premio que reconoce el trabajo creativo que aborda la desigualdad y los prejuicios representando conscientemente y empoderando a comunidades minoritarias y marginadas. Hay 28 finalistas de Estados Unidos (11 trabajos), Francia (6), Brasil (4), Reino Unido (3), Japón (2), Pakistán (1) y Australia (1)
Glass: The Lion for Change Shortlist
| Title | Brand | Entrant / Idea Creation | Location |
|---|---|---|---|
| AIRPODS PRO 2 HEARING AID FEATURE | APPLE | APPLE, Cupertino | UNITED STATES |
| HER DOME | GOVERNMENT OF THE STATE OF SÃO PAULO | DPZ, Sao Paulo | BRAZIL |
| CODE MY CROWN | DOVE | EDELMAN, London | UNITED KINGDOM |
| OMNILIVERY | OMNI | SAATCHI & SAATCHI, Paris | FRANCE |
| AXA – THREE WORDS | AXA | PUBLICIS CONSEIL, Paris | FRANCE |
| RENAULT – CARS TO WORK | RENAULT | PUBLICIS CONSEIL, Paris | FRANCE |
| HERALBONY | HERALBONY | HERALBONY, Iwate | JAPAN |
| SPECIAL DATES | O BOTICÁRIO | ALMAPBBDO, Sao Paulo | BRAZIL |
| GRAD IN BLACK | VULT | GUT, Sao Paulo | BRAZIL |
| ASSUME THAT I CAN | COORDOWN | SMALL, New York | UNITED STATES |
| THE INVISIBLE HEIRS | MOBILINK BANK | VEON – MOBILINK BANK, Islamabad / MADNEST, Islamabad | PAKISTAN |
| SATO 2531 | ASUNIWA | DENTSU DIGITAL, Tokyo | JAPAN |
| E.L.F. BEAUTY «SO MANY DICKS» | E.L.F. BEAUTY | E.L.F. COSMETICS, New York / OBERLAND, New York | UNITED STATES |
| SO WIN | NIKE | WIEDEN+KENNEDY, Portland / NIKE, Beaverton | UNITED STATES |
| THE UNIVERSITY OF DYSLEXIC THINKING | MADE BY DYSLEXIA X VIRGIN | DDB MELBOURNE, Melbourne | AUSTRALIA |
| THE FINAL COPY OF ILON SPECHT | L’ORÉAL PARIS | McCANN, Paris | FRANCE |
| THE ‘PARALYMPIC DREAM’ CAMPAIGN | THE INTERNATIONAL PARALYMPIC COMMITTEE | adam&eveDDB, New York | UNITED STATES |
| ORANGE – THE GREATEST RUN | ORANGE | PUBLICIS CONSEIL, Paris | FRANCE |
| THE PEN TO RIGHT HISTORY | LAST PRISONER PROJECT | McCANN, New York | UNITED STATES |
| A SEAT AT THE TABLE | STELLA ARTOIS | DROGA5, PART OF ACCENTURE SONG, Sao Paulo / AB INBEV, Sao Paulo | BRAZIL |
| REAL BEAUTY: HOW A SOAP BRAND CREATED A GLOBAL SELF-ESTEEM MOVEMENT | DOVE | OGILVY UK, London | UNITED KINGDOM |
| LIVEFEARLESS | BODYFORM | AMV BBDO, London | UNITED KINGDOM |
| DOVE LOVE YOUR HAIR | UNILEVER | EDELMAN, New York | UNITED STATES |
| KNOW THE SIGNS | SANDY HOOK PROMISE | BBDO NEW YORK | UNITED STATES |
| INCLUSIVE BY DESIGN | MASTERCARD | McCANN XBC, New York | UNITED STATES |
| PIXEL THE MOST INCLUSIVE PHONE | GUT, Miami | UNITED STATES |
Total Shortlisted: 28 entries
